Tips for Anyone thinking of Re-Platforming to WordPress
Do you want to run your own blog but don’t know where to start? This is a common dilemma for many digital marketers out there. If you’re like most people, you probably have a few blog posts and websites that you use as platforms for other content. It may be an old post or a new website, but it all works the same way.
Are you considering your website to re-platforming to WordPress? If so, you’re in the right place! Re-platforming can be a great way to improve the functionality and performance of your website, but it’s essential to approach it with a plan. In this article, we’ll share some valuable tips for anyone considering re-platforming to WordPress. We’ve got you covered, from understanding your current website’s limitations to researching a suitable theme. So, whether you’re a small business owner or a digital marketer, keep reading to learn how to make the most of your re-platforming journey.
Re-platforming to WordPress can be a great way to improve the functionality and performance of your website. However, it’s essential to remember that it’s not a decision to be made lightly. Here are some tips for anyone thinking of re-platforming to WordPress:
- Understand your current website’s limitations: Before you decide to re-platform, it’s essential to understand the limitations of your current website. Are you experiencing slow load times, difficulty with customization, or poor SEO performance? If so, re-platforming to WordPress may be a good option for you.
- Consider the cost: Re-platforming can be costly in terms of time and money. Make sure you have a clear budget in place and understand the costs associated with the process.
- Assess the impact on your SEO: Re-platforming to WordPress can significantly impact your SEO. Ensure you understand how the process affects your current rankings and traffic.
- Migration plan: Migration of your website’s content and data to a new platform can be complex. Make sure you have a plan for handling the migration and consider hiring a professional to assist with the process.
- Research and choose the suitable theme: When re-platforming to WordPress, you can choose from thousands of themes. Do your research and choose a theme that is responsive, easy to customize, and fits with your brand.
- Test your website: After re-platforming to WordPress, thoroughly test your website to ensure everything works.
Re-platforming to WordPress can be a great way to improve the performance and functionality of your website. Considering the above tips, you’ll be able to make an informed decision and ensure a smooth transition to your new platform.
You put your content up first, and then once it’s live on the platform, you take it down again.
Keep It Simple
Packing your WordPress blog with bells and whistles can be a scary proposition. You don’t want to overload your blog with features and options that you may or may not need. At the same time, though, you don’t want to keep it simple, either.
A simple blog design with a few essential design components will do the trick. Make sure you keep the content basic. Instead of going overboard with headlines, sub-headlines, and other bells and whistles, keep your blog’s content simple and clear.
Rework and repurpose your content
When you first start working on your blog, it’s probably a good idea to start fresh with a clean slate. That means you don’t have to keep using the same old blog posts and headlines over and over again. Start from scratch and start rewriting each article. Start with the most useful parts and end with the least.
Build a following first
You may be tempted to use your blog to promote your other websites and products, but that’s not the best way to build a following. People love followers, and a large social media following can only do so much for your blog’s visibility. You have to make time for your blog, and actively engaging with your readers through social media is the perfect way to do that.
Use an analytics tool
Blogs are great for several things, but most of all, they’re great for building brand awareness and generating leads. A strong social media presence is one of the biggest factors in building your lead magnet. A strong social media presence is one of the biggest factors in building your lead magnet.
However, a lack of a social media presence can make it hard for your blog to find a following. Analytics tools are a great way to find out what’s happening with your blog and what your blog’s potential audience is interested in.
You can find tons of free social media and online marketing software such as oDesk, oDesk Pro, Google, and others. You can use these tools to find out the latest social media statistics for your blog, as well as what topics your blog is ranking for.
Build your own platform
The final tip is to build your own platform. This may sound like a crazy idea, but don’t worry, it’s not as crazy as it sounds. Blogging can be a really expensive proposition, and having to re-pack your content every time you publish can get expensive. With a blog platform, though, you can host your content on a website designed for your blog. This is ideal because you can monitor traffic and optimize your blog for the most important thing of all.
Visibility
Blogging is a great way to build your brand visibility, and with a little bit of work, you can build a strong online presence for yourself. You can use platforms like WordPress.com, Bluehost, and others to build your own platform. You can create a blog that’s optimized for the search engines, and get your blog listed on all the top search engine result pages.
Conclusion
In conclusion, re-platforming to WordPress can be an excellent decision for many website owners and digital marketers. But it’s essential to approach it with a plan. By understanding your current website’s limitations, considering the cost, assessing the impact on your SEO, planning for migration, researching and choosing the suitable theme, and testing your website, you’ll be able to make an informed decision and ensure a smooth transition to your new platform.
It’s important to remember that re-platforming to WordPress is a big decision, and it may not be the right choice for everyone. Be sure to weigh the pros and cons and consider whether it’s the best decision for your website and business needs. But if you decide to re-platform to WordPress, following these tips will help you to achieve your goals and make the most of your new platform.